Apple & Paparazzi — The Bigger Implication Of Apple Card Launch

After now they will say I’m just a Google fanboy who is just Anti-Apple.

Anyways, I decided to patiently wait to see what new mind boggling innovation Apple will announce this Spring.

Alas! Earphone updates, newspaper subscription & TV streaming that Amazon and Netflix are already dominating, with the usual IMac & IPad tinkering.

For me the only announcement that really stood out was the Apple Card.

Titanium, clean, polished, minimalistic looking card. That’s something every tech guy will love.

But by itself, I don’t think the Apple Card is innovative (I think Apple has stopped real innovating for a long time now).

The Apple Card is worthy of mention because I can see how it automatically begins the transition of Apple as a company into their plans for the future.

Apple is tightening its user circle even more, and reinforcing a new Kind of Unique Selling Point (USP), one that is based on User Security & Privacy.

They are assuring customers that once you enter into their closed loop system (mostly full of allegedly-rich & narcissistic millennials), you are actually paying for premium privacy in an open web.

No more advertisers tracking you, and no more of your data flying around the entire web (especially your financial data).

Apple is actually trying out a good thing by prioritizing Privacy & security for it’s ready to pay Customers.

Only that, this may be an over-inflated promise (There is no such thing as 100% security or privacy).

Anyways, When you add the business model of Premium Privacy to Apple’s determination to set its product apart & make them exclusive through design, you see Apple as a brand building reinforcing the build of its closed community — this could be its secret weapon for the future.

Apple is silently building a community where ‘premiumness’ & some spicing of ‘narcissism’ is encouraged (You know I’m not telling lies 🤷🏽‍♂️.
I use an IPhone, so I’m not an Apple hater.

I just love to see new innovative tech grounds broken.
And I believe big companies need to ‘think different’ by creating products & services that open up the world.

Developing countries like Nigeria are currently surviving off the scraps from companies that provide free & accessible stuffs.

This is our only chance for digital inclusion.

Where will the millions of young unemployed People in Africa get money to pay dollars & Euros for almost every digital product they use.

Even Microsoft is now pushing for Open Source (A Noble Ideal).
I believe companies need to build bridges and not walls.
Let’s think different, this time around, the thinking should be ‘people-centric’.

Anyways the year is still early-on, let’s see what new mind boggling innovations this year will spill.

I trust Google to always deliver. Huawei is also coming up strong.
An exciting future all the way.

I look forward to your engagement, claps and views.